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Main Street Oakland County | Digital Marketing Workshop | SEO

In-Person training to improve your understanding of Search Engine Optimization (SEO) to raise your ranking in organic search results.

In-Person training to improve your understanding of Search Engine Optimization (SEO) to raise your ranking in organic search results.

WORKSHOP WILL COVER:

  • Understanding SEO basics
  • How Search Engines work
  • Key SEO components
  • Why Backlinks matter and the use of Backlinks for SEO strength
  • How quality content improves visibility, builds prospect awareness and interest—and increases business revenue
  • Utilizing free analytics to measure marketing efforts

AGENDA

8:30 AM: Coffee and Bagels

9:30 – 11:00 AM: Workshop

 

SPEAKER

Teresa Heger Small Business Digital Trainer, Main Street America

Heger is currently a consultant and coach with Main Street America (Chicago) and Google (Mountain View, CA) helping start-ups and small businesses to use digital tools to grow their businesses, and she helps entrepreneurs develop their leadership skills.

She has experience establishing and building a manufacturing business from the ground up as a president and co-founder and held leadership roles in operations for Herman Miller (Zeeland, MI) and managed several Fortune 500 accounts for IBM in a sales and marketing capacity.

Heger holds a B.S. degree in Manufacturing Administration from the School of Engineering and a Master of Art in Organizational Learning and Performance from Western Michigan University. She is a certified executive coach from iPEC, an ICF-accredited program; a licensed speaker and coach by the Impostor Syndrome Institute™; an Energy Leadership Index Master Practitioner; and a 200 RYT certified yoga instructor.

 

QUESTIONS? CONTACT

George Venettis, Oakland County

venettisg@oakgov.com | (248) 858-5618

Cost: Free | Advance Registration Required | Coffee and Bagels

Register Now

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Oakland ThriveOakland Thrive is a transformative force in Oakland County, dedicated to nurturing local businesses of all sizes.  We focus on bridging economic disparities, fostering inclusive growth, and ensuring equitable opportunities by leveraging a network of diverse partners. Oakland Thrive isn’t just about business success; it’s about creating and maintaining strong, vibrant communities. Our goal is a thriving, inclusive economy where every business, big or small, has the tools and support to flourish.
For a list of training and other resources, visit:  https://oaklandthrive.org/workshops-events/